Author: indurance2

IT’S TIME TO LEAD

If you’re reading this blog post, I have good news for you.  The times we’re living in are the times you should live for.  Leaders are most evident in crises.  These times are the stage, and you’re the star.  This is why you were born.  It’s time to lead, leader, and there’s no better time…
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THE ART OF EXCITEMENT

People who know me have commented that they feel special in my presence.  One of my friends in college described it like this, “When I’m around you, I feel like I can run through walls!”  That feeling my friend described is what I’d call the art of excitement.   People have also asked me how…
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WRITING YOUR GOALS

This blog was inspired by an entrepreneur I’ve been blessed to help.  She sent me a text and asked, “How do you write your business goals?”  What I shared is what I’ll share with you in the remainder of this blog.   First, let me make a case for writing goals down.  Fitzhugh Dodson said,…
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FINISH WHAT YOU STARTED

When I was a child, my parents often drove through the area where they grew up.  As we rode, this particular house always caught my attention.  It was under construction, but you could tell it would be impressive.  It was a ranch house with a brick exterior and two car garage.   As I got…
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AFFIRM THEM

When I was in college, my dad wrote letters to me.  He always used a section of each letter to affirm me.  I’ll always remember how that section made me feel.  Irrespective of the obstacles I faced, his affirmation always inspired me to reach the goals I had set.   I’m a witness that affirmation…
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Evaluate It

Assessment, or the formal process of evaluation, is a word that can cause some anxiety. If you’ve had a job that offered them, just think about the last time you had a formal performance evaluation. Even if you excel on your job, you’ll still have a hint of uneasiness during your evaluation. It is slightly…
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Staff Training

What decision(s) can you make to experience lasting success for your business?  Is it implementing cost-savings strategies to ensure maximum profit margins?  Should you update your policies and procedures to ensure you operate within the legal parameters for your industry?  Perhaps you could invest in proven marketing strategies to expand your reach and attract potential…
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Let Them Try

When your business reaches the potential you’ve imagined, chances are it will be larger than you can handle alone.  Simply stated, you will need help.  You don’t have to wait to achieve your potential to enlist and empower your support staff.  You can train an all-star team of employees while your business is still in…
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Talk or Someone Else Will

Have you ever had a conversation with someone who could benefit from your business services, but you didn’t mention what you do?  Perhaps this was an exercise in humility.  You didn’t want to sound arrogant by broadcasting what you do.  Maybe it was self-preservation.  You don’t feel ready for clientele, so you don’t say anything.…
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Brand Distinction

Google is known for creativity.  BMW produces the ultimate driving machine.  Wal-Mart is known for low prices.  Campbell’s Soup is mmm-mmm good!  Every company has something that should be blatantly obvious to their consumers.  It’s called their brand distinction.   If you’re in business, you should have brand distinction.  You need something that makes you…
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